A screen shot of a mobile app with a green screen.

Top 11 best ai tools for business using artificial intelligence in 2023 / 2024

In today's fast-paced business world, the AI toolkit on the market is a key solution for companies aiming to make their team more productive. Thanks to artificial intelligence technology, these innovative tools enable organizations to improve their productivity by offering advanced capabilities that transform traditional approaches to work. In our article on artificial intelligence, we...

A silhouette of a person holding a phone in front of the meta logo.

Meta without personalized ads? – EROD Decision – November 2023

Meta forced to stop personalized ads in EU, but introduces subscription service The European Data Protection Board (EROD) has ordered Meta Platforms (Facebook, Instagram) to stop displaying personalized ads in the EU. Meta is responding by offering a paid subscription to bypass these restrictions. New bans on Met in EU No more personalized ads on...

Two iphones displaying the facebook project login screen.

Is the “Facebook Protect” email from “security@facebookmail.com” real?

Recently, Facebook users began receiving emails threatening to block their accounts if they did not turn on Facebook Protect. Many people felt it could be an attempted phishing or scam scam. Was this fear justified? Let's analyze it. What is Facebook Protect? Facebook Protect is a feature that secures the accounts of people who are...

Remarketing: what is it, how does it work and why should you use it?

Remarketing: what is it, how does it work and why should you use it?

Remarketing, also known as retargeting, is one of the most effective marketing strategies. The main goal is to attract customers who have already interacted with your brand, but for some reason have not made a purchase decision. In this article you will learn everything you need to know about remarketing, how it works and why...

How to promote niche products?

How to promote niche products?

Is a niche market a good alternative to increasing competition? How to reach customers with a niche product and how to promote it effectively? What is a niche product? Niche products or services tend to be perceived as "specialized," "rare," "limited availability." In fact, we are talking about products intended for a narrow, precisely defined...

Facebook group – a beneficial alternative to a company fanpage?

Facebook group – a beneficial alternative to a company fanpage?

Facebook's declining reach is a challenge for companies acquiring customers through social media. Is creating a Facebook group an effective solution to this problem? Facebook's algorithm changes are a real nightmare for social media managers. When a standard company fanpage does not give satisfactory results, it is worthwhile to take an interest in alternative solutions....

Banned Google Ads and Facebook Ads 2023 industries.

Banned Google Ads and Facebook Ads 2023 industries.

Google Ads and Facebook Ads are currently some of the most popular advertising systems in the world. Using their capabilities, you will effectively promote your services or products and then scale your business and earn more. However, is everything as simple as it seems? Unfortunately, no. Before you start advertising on Google or Facebook, you...